Full On eCommerce

Full On eCommerce is the home of ecommerce and digital retail technology articles and news, written by a long-standing ecommerce and retail industry consultant.

M Ryan

The advantages and disadvantages of B2C eCommerce

The advantages of starting a business-to-consumer (B2C) ecommerce business are minimal barriers to entry, large potential market giving long-term potential to grow, simplicity of operating the business, ability to diversify into other areas to grow revenue and margins. Disadvantages include the intense competition, the cost…

Continue reading...