Full On eCommerce

Headless commerce is an established ecommerce architecture pattern that delivers significant benefits for merchants adopting it. Almost all ecommerce platform providers are refactoring their software to this new approach and some have already completed their transition. Emerging, though, is a new breed of ecommerce platform…

July 21st, 2021. VTEX, the Brazil-based B2C, B2B and marketplace ecommerce platform company, became a publicly traded company today, NYSE:VTEX. It is a member of our ecommerce platform shortlist. VTEX has experienced extremely strong sales growth in recent years, not only in its native Latin…

The C2M (Consumer-To-Manufacturing) business model, is one in which product design and demand is driven by consumers rather than by brands and manufacturers. In traditional consumer business models, a brand designs products, sources them from a manufacturer, runs marketing to attract buyers and sells the…

Amazon is one of many marketplaces on which a seller can list products for sale, and it is possible for fulfillment to be handled by a dropshipping supplier. Here is how to do it. Dropshipping is one method of ecommerce fulfillment - the process by…

eCommerce business owners must decide if they will list their products on ecommerce marketplaces such as Amazon, Walmart, and eBay. Amazon is the most prominent of these marketplaces, but all of them have similar advantages and the same disadvantages. The advantages of selling through Amazon…

Gross Merchandise Value (GMV) is a metric frequently used by ecommerce platform vendors to assess the fees due from their customers - the ecommerce businesses and retailers that use their platforms. The retailer pays the software company a percentage of their monthly GMV. Gross Merchandise…

What is Headless Commerce? Headless Commerce is an approach to implementing ecommerce software without dictating the screens through which the customer will interact with the store. A Headless Commerce application provides a library of ecommerce functionality through a set of APIs, which are called by…

The benefits of Headless Commerce My experience with retailers and consumer brand manufacturers with direct-to-consumer (D2C) ecommerce sales channels show headless commerce provides the following benefits: There is consistency between ecommerce channels for customers (for example product data, price and promotions), since all channels use…