Full On eCommerce

Amazon has just opened its first two checkoutless "Amazon Go" stores outside North America, in the UK, branded Amazon Fresh. Inevitably there is plenty of media attention, curious customers queuing round the block and speculation about the future of grocery shopping. By global standards, the…

March 22nd, 2021. Episerver Optimizely, a member of our ecommerce platform shortlist, has announced it has acquired the customer data platform (CDP) software vendor Zaius just a few days after Episerver competitor Sitecore acquired CDP company Boxever. Zaius, a venture-backed company based in Boston with fewer…

I was reflecting on the recent acquisitions of CDP companies Boxever and Zaius and thought it would be useful to offer a primer on what a customer data platform is and why they are a critical component in a modern architecture for managing digital customer…

Optimizely, the name that Episerver will adopt from September 2021, is a software company whose products include a content management system (CMS), two ecommerce platforms and an A/B testing suite. Optimizely also has US offices in Chicago, IL, Minneapolis, MN (the former home of its…

Episerver Commerce Cloud is an ecommerce platform with customers including Benefit Cosmetics, New Era and fashion brand Filippa K. Episerver modestly describes its Commerce Cloud offering as "the most complete commerce suite for growing companies". This article examines this product in more depth. Episerver is…