Magento Commerce renamed to Adobe Commerce

April 21st, 2021. Adobe, the software company behind Magento Commerce, its $1.68bn 2018 acquisition, is renaming the ecommerce platform Adobe Commerce.

Adobe had already introduced a commercial offering of the Magento open source ecommerce platform plus its commercial content management system (Adobe Experience Manager) as Adobe Commerce Cloud. Today's announcement further consolidates the branding and finally removes the Magento name from its commercial product lineup. The name Magento now lives on only as an Open Source offering.

The press release announcing the move points to product roadmap priorities as flexibility, scale, security, and intelligence.


This article was updated on April 23, 2021

M Ryan

M Ryan is an ecommerce consultant with twenty years experience working with retailers, consumer brand manufacturers and other consumer-facing businesses helping them to develop their ecommerce strategy, implement ecommerce technology and improve their ecommerce operations. He works extensively throughout US and Europe, with clients including global brands, large retailers and household names in consumer goods.