Full On eCommerce

Full On eCommerce is the home of ecommerce and digital retail technology articles and news, written by a long-standing ecommerce and retail industry consultant.

M Ryan

Major eCommerce Platforms Compared (2021)

The following shortlist of ecommerce platforms is a result of the five to ten ecommerce software selection projects I run each year for clients. It is a good starting point when considering what ecommerce platform might be the best choice for you. This shortlist includes…

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M Ryan

US retail website performance study 2021

In February 2021, I conducted a study into the performance of US retailer websites, measuring their response times, page load speeds and web vitals. The list of retailers surveyed in this study is: 2019 Worldwide Revenue, $bn Source: NRF Data captured in the study included:…

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M Ryan

BROWN GIRL Jane - their ecommerce story

BROWN GIRL Jane is a wellness and beauty brand founded by three African American women, describing itself as "a luxury wellness and beauty company specializing in plant-based CBD products for women of color". Malaika Jones, Founder and CEO since Feb 2019. Jones has a background…

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M Ryan

eCommerce Order Management, the 12 key processes

eCommerce Order Management is the application of processes and methods by which businesses ensure online orders placed by customers are fulfilled accurately, cost-efficiently and on-time. A simple order management process passes an order placed on the website to a warehouse for fulfillment, keeping a record…

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